From Migration to Momentum: How Joshi Consultancy Services Empowered Solwise.co.uk’s Digital Growth

At Joshi Consultancy Services, we don’t just build websites—we build long-term digital success stories. Our collaboration with Solwise.co.uk, a UK-based networking distributor, is a testament to that philosophy.

From Migration to Momentum: How Joshi Consultancy Services Empowered Solwise.co.uk’s Digital Growth

Understanding the Challenge

Solwise.co.uk had been operating on Drupal 7, but their growing product catalogue and evolving digital needs demanded a robust migration to Drupal 8. The stakes were high—any disruption could jeopardize site performance and business operations.

Strategic Execution

The migration from Drupal 7 to Drupal 8 for Solwise.co.uk wasn’t just a technical upgrade—it was a pivotal transformation built on thoughtful planning and deep understanding of their business workflows. Our strategic execution focused on eliminating friction across layers of content, performance, and maintainability.

  • Comprehensive Technical Audit: We mapped every module, template override, and custom logic in the legacy site. By understanding what was bespoke, deprecated, or redundant, we crafted a migration blueprint aligned with modern Drupal standards.
  • Data Integrity Through Custom Migration Scripts: Product listings were tightly interwoven with customer reviews, resource links, and promotional content. Instead of relying solely on contributed migration tools, we developed custom scripts to ensure relational data remained intact, searchable, and consistent across views and taxonomies.
  • Reengineering Legacy Modules: Solwise.co.uk relied heavily on functionality tailored to the networking retail niche. We rewrote several outdated modules using Drupal 8’s Symfony-based architecture—improving security, performance, and long-term maintainability while keeping business-specific workflows intact.
  • UX Modernization: Knowing that their audience included both resellers and technically inclined DIY buyers, we simplified the navigation structure and introduced a responsive design that worked equally well on desktops, tablets, and mobile—reducing bounce rates and increasing time-on-site metrics post-launch.

Ongoing Partnership

Our relationship with Solwise.co.uk didn’t end at deployment. We became a technical partner—proactively maintaining, enhancing, and evolving their digital ecosystem. Our support adapted to their business cycle and marketing efforts, ensuring their online presence remained agile and dependable.

  • Scalability Planning: As Solwise expanded its catalog with new networking products, we optimized product indexing, caching policies, and database queries to accommodate growth without compromising speed or UX. We also implemented batch processing for mass updates and promotions.
  • Security Monitoring & Updates: With the nature of their business dealing in routers, Wi-Fi kits, and firewalls, customer trust was paramount. We provided regular Drupal core and module updates, security audits, and vulnerability patching to keep the site compliant with best practices.
  • Technical Consulting: From helping integrate Google Merchant feeds to streamlining XML sitemaps and schema markup, we offered technical guidance for SEO, paid ad integration, and analytics refinement—contributing directly to improved visibility in UK and EU markets.
  • Performance Optimization: As traffic scaled during peak campaigns and product launches, we fine-tuned server configurations, implemented CDN support, and optimized image delivery with lazy loading and compression strategies to keep loading times well under Google’s Core Web Vitals thresholds.

A Digital Platform That Grows With the Brand

Today, Solwise.co.uk benefits from a future-proof, scalable website that reflects their brand’s reliability and innovation. We’ve helped them retain loyal customers and confidently expand into new segments—without losing the essence of their identity.

Why Joshi Consultancy Services?

With over two decades of experience in custom Drupal solutions, Joshi Consultancy Services delivers more than just code. We bring strategic insight, ethical guidance, and a commitment to transparency that earns long-term client trust.

We don’t upsell—we uplift.

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